RocketHack - Arca Continental
Two separate tools to help the company to improve the prediction of potential lost clients and to help the sales team to have a better understanding of the clients.
In this first edition of RocketHack, sponsored by Arca Continental and Digital Hub Monterrey, we developed a solution to the problem of predicting potential lost clients and to help the sales team to have a better understanding of the clients. We developed two separate tools, a web app and a mobile app.
The web app is a dashboard that shows the prediction of potential lost clients by giving key information such as: location of the client, volume of sales, volume of purchases, client's history, and more. This is key to help the sales team to focus on the clients that are more likely to be lost.
The mobile app is a tool for the clients to give their feedback about the amount of products they're selling, the amount of products they're buying, and the amount of profit they're making. Even if the app is created for every client, our main goal was to focused on clients that are much older and don't have the knowledge to use a smartphone. This app was inspired by the following metrics from the National Institute of Statistics and Geography (INEGI):
- 88.8 million people is connected to the Internet.
- Most of devices connected are smartphone in a 96.8%.
- 42.4% of people in the range of 55 years and older use Internet.